top of page
Image by juan pablo rodriguez

Unlock Predictable Profit:
Choose Your Path to
Financial Fitness



 

The step-by-step process for gym owners

to achieve financial clarity and peace of mind

without having to guess about the bills, taxes and your own pay

Struggling to understand your numbers?
Frustrated by inconsistent income?
Unsure how much you can actually pay yourself?

You're not alone - and you're not failing.  You just need a system built FOR you, not against you.  This is where Profit First for Gym Owners comes in.

Girl Using Laptop

Subscribe To
The Profit Jam Newsletter

We will send you the first 5 chapters of Profit First FREE!

Thanks for submitting!  Check your email for our gift.

The Solution: 
Two programs designed to meet you where you are:

1

FUNDAMENTALS

Designed for gym owners new to Profit First or tired of cash chaos

Includes:  instant assessment, bank account setup, templates and live training

Small group format

2 sessions

$997

2

ELITE

Designed for gym owners already making revenue who want strategy + scalability

Includes:  all the same deliverables as FUNDAMENTALS plus custom allocation targets, 12-month cash flow forecast, coaching, KPI dashboard and 1:1 consultation upgrade option

$1,997

Our Clients Say

"The biggest result? Peace of mind. We now have a clear system in place, we know exactly where our money is going, and we can make smart decisions without second-guessing ourselves. Profitability is no longer a question mark—it’s part of the plan.

We absolutely recommend Diana to any fellow franchise partners who feel like they’re working hard but still unsure if they’re really in control of their business finances. Her support has made a huge difference for us, and we’re so grateful to have her in our corner."

Tiffany and Pat Coven, Oregon

Screenshot 2025-06-02 at 10.23.24 AM.png

The Programs:

Fundamentals

  • Profit Assessment

  • Bank Account Set-up

  • Weekly Allocation Template

  • Ideal Percentages for your Gym

  • Small group, live

  • Email support (14 days)

  • Office hours (2 weeks)

  • Dates:  July 11 and July 18, 2025

The Programs:

Elite

  • Same as Fundamentals, plus

  • Customized allocations roll-out plan

  • 12-month Cash Flow Forecast Tool

  • Expense Deep-Dive & Cutting Guide

  • Team Compensation & Owner’s Pay Strategy Template

  • Live Group Coaching calls (4)

  • KPI Dashboard for Profitable Gym Owners

  • Email support (30 days)

  • Office Hours (30 days

  • 1 Hour Private Consultation with a Fractional CFO

  • Book: Profit First for MicroGyms

  • Dates:  July 17, 24, 31 and August 8, 2025

Fitness Group
Profit First book cover

The best time to take control of your money was yesterday.
The next best time is today.

Fitness

PUSH.  PROFIT.  PEACE.

Choose the a hands-on workshop that will teach you how to transition from your current cash management system and implement Profit First correctly in your gym, with guidance from a Certified Profit First Professional.

Fitness Trainer

CUSTOMIZED PROFIT BLUEPRINT

We will work with you to develop a customized Profit Blueprint.  This is your roadmap to permanent profitability.

Pay Bills

PAY YOURSELF AND THE TAX MAN - IT'S POSSIBLE

We will teach you a framework that allows a predictable paycheck from the business AND pay Uncle Sam.  No more sleepless nights and holding your breath to see what the CPA tells you that you owe.  You will be ready.

Image by Danielle Cerullo

People don't ascend to their grand visions; they fail to their daily routines.

Mike Michalowicz

Ready to get fiscally fit? 

bottom of page